Karibu / WELCOME TO WILLIS AVOCADO FARMS
Bringing the World food organically
103 Acres, High Quality Organically Produce
vision for the future
about our background
Willis Avocado Farms was established in 2017, where a founding director Mr. Williard Kikoti set out a mission to cultivate Hass avocados in villages of Kilolo District, Iringa Region. A journey was driven by the dual purpose of addressing societal and environmental challenges (unemployment, food insecurity, and deforestation), and capitalizing on the increasing global demand for avocados.
mission
Ensuring food security, poverty alleviation and generating sustainable employment opportunities through achieving higher growth rate in this vital sector of agriculture.
vision
Thinking sustainable agriculture and bringing the world food organically
Core Values and Norms
Willis Avocados Farms Core Values and Norms
Profitability
Having priority in the capacity of a farms to generate enough revenue to cover its costs and generate a positive return on investment.
Sustainable land management
Harmonising the complimentary goals of providing environmental, economic, and social opportunities for the benefit of present and future generations, while maintaining and enhancing the quality of the land (soil, water and air) resource
Food security
We are considering having programs that will lead all people, at all times, have physical and economic access to sufficient safe and nutritious food that meets their dietary needs and food preferences for an active and healthy life.
Efficiency
Setting rules of the game to suit the market hence increase productivity and effectiveness. Continuing to make bold moves into untapped markets and cultivate strategic partnerships with livestock and poultry industries, distributors and suppliers, and retail and food sectors.
Quality
Dedicating to produce and deliver top quality products using eminent human resources and technologies.
Unified
Promote team work and ensure that the work environment is conducive for the winning culture spirit. We believe in benefiting from the synergies provided through team effort. In doing so, we always claim to have a firm grip on nearly all aspects of the poultry industry in which we operate.
Integrity
Always inspiring all employees to be honest, transparent and accountable in order to bring sanity and reliability.
Proactive
Encouraging employees to innovative and continue with the revolutionary philosophy; hence be able to champion developments and be pragmatic in our day-to-day work.
Passionate
Fostering the mindset of ownership and enthusiasm among employees and all our clients. Our promise now, and in the future, is to keep our customers at the heart of all our business operations.
Excellence
Maintaining our flagship of professionalism and discourage mediocrity in our operations. Employees shall be rewarded accordingly based on merit.
Dedication
Committing ourselves to our tasks and responsibilities to avoid wastage of financial and material resources. We also embrace production procedures that are environmentally friendly and promote healthy consumption values that in turn will promote development and add value to the Tanzanian society.
CEO strategy
Our Farm vision of Bringing the world food organically
Maximizing both quality avocado production and growing returns without harming local food security and sustained economic growth and development
Clean Energy
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Project Assistance
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Action Research
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Long-term Planning
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Experience
installation & project development
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